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If-So: Alternative to Logic Hop & Dynamic Conditions

If-So is a WordPress plugin that displays dynamic content to users based on info like Google Ads search terms, site clicks, and location.
Tool Highlights
A brief and concise overview of this tool at a single glance
  • Personalize content on your site in minutes using any page builder zero coding needed
  • Alternative to: Pardot, Google Optimize, and Logic Hop
  • Track the dynamic versions of content with built-in statistics that show you which content converted best
  • Best for Digital agencies, freelancers, and website owners that want to increase site conversions with dynamic content
Video Source: If So Official YouTube Channel
Tool Description
A detailed overview of this tool to learn more about it

You can customize any content on your webpage (even menu items) and create as many versions as you want using any page builder—no coding necessary.

You’re also able to create dynamic calls to action based on the time of day as well as your business hours (like a “Call Now” button when you’re open).

This plugin looks very interesting especially if you want to build a non-Oxygen Builder website as Oxygen already has powerful dynamic conditions built in.

Tool Features
Explore the main features of this powerful tool.
  • Built-In Analytics: See how many times each version was viewed and how it impacted your conversion rate
  • Integrations: Create conditional content based on the user's interaction with your favorite plugins: product added to the cart, membership level, course completion, and more.
  • User Self Selection: Allow users to choose the content they will see
  • Conditional Redirects: Redirect visitors to a different page based on conditions
  • Conditional Pop-Ups: Show pop-ups based on conditions
  • Conditional CSS: Change your website's style based on conditions
  • Custom Profile Fields: Show content based on data collected from logged-in users
  • Audiences (Segments): Assign users to predefined audiences and show audience-based content
  • Geolocation: Set content according to the visitor’s country, city, state, or continent
  • Start & End Date: Schedule content changes between a range of dates
  • Schedule: Schedule content according to the time and day of the week
  • Browser Language: Attract attention with messages in the visitor’s language
  • Dynamic Link: Show specific content to visitors arriving from a custom link
  • Referral Source: Customize the content to visitors referred from a chosen domain or webpage
  • Device Type: Load different content on desktops, tablets, or mobiles
  • Logged-in Users: Show or hide content if the visitor is (or was) logged in to your site
  • Returning Visitors: Replace calls to action according to the number of visits a user visited in the site
  • Time Zone: Show different content to visitors from different time zones
  • Pages Visited: Customize the content to visitors who have been visited a chosen page on your website
  • UTM Parameters: Set content changes based on the UTM parameters
  • A/B Testing: Optimize content by split testing two to four content variations
  • Login: Show or hide content if the visitor is logged in (or was logged in) to your site
  • Search Term: Tailor the landing page to the user search term
  • IP: Change content based on the user's IP address.
  • Cookies: Add or replace content based on a cookie name or value
  • User Role: Show content based on the user's role
Tool Resources
Find all the links to useful resources of this tool.

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